HaystaqDNA New Scores

Aug 30, 2023

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One of the many services we provide at HaystaqDNA is our national issue scores.

We start by talking to thousands of voters every year. Factors such as age, ethnicity, religion, party affiliation and hundreds of commercial & custom indicators are condensed into easily understandable and comparable metrics. Scores have become one of our most crucial tools for campaigns from city council to president.

Each of the roughly 210 million voters on the L2 voter file has a score representing theirlikelihood of agreeing with any of 120 given positions, now updated to include more than 20 new issues. The end results is over a hundred models built upon national voterfile resulting in over 25 billion individual scores.

As 2024 rapidly approaches, we remain committed to maintaining the quality and value of our scoring system. We continue our yearly practice of updating and adding new scores, ensuring that we provide you with the most accurate data.

We now include more political figure scores on prominent figures like

Ron Desantis, Pete Buttigieg, Kamala Harris, Hakeem Jeffries, Nikki Haley, Kevin McCarthy, Gavin Newsom, and Mike Pence. By offering scores on these prominent political personalities, we contribute to a better understanding of American political sentiment.

We’re also excited to introduce new combination flags designed to facilitate the identification and targeting of 2024 voters. These flags will indicate the likelihood of individuals being presidential voters, mail in voters, and more. Additionally, our general turnout score will help gauge an individual’s probability of voting.

This update extends to emerging trends like the rise of autonomous vehicles, the use of vaping, and the right to repair. By evaluating these trends, we strive to keep you informed about the evolving landscape beyond politics.

From post-election to Racial Block Voting analysis, thank you for entrusting us with your information needs. All of these scores are available right now on L2datamapping.com

National Models UserGuide

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